How The Model Stacks Up For Members Compared With Franchise Ownership

The CorAlliance® Model is a standout option for individuals seeking greater autonomy and security compared to traditional franchise opportunities. Unlike a franchise, where ownership is temporary and tied to strict agreements, Members in the CorAlliance® Model own their businesses outright, providing long-term stability and control. While it shares some similarities with franchises, cooperatives, and licenses, the CorAlliance® Model’s unique legal and operational structure sets it apart. It prioritises a democratic and collaborative approach, granting Members a voice in key decisions and empowering them with autonomy. This modern structure fosters fairness for both parties, delivering appealing financial outcomes and making it an ideal choice for those who value true independence, long-term ownership, and shared success over the restrictive nature of franchising.

Coralliance member working in her cafe, serving customers.

Principal Benefits

The CorAlliance® model provides an ideal solution for owners seeking expansion without the exposure of self-financing or the strain of increased management resources and expenses. Principals can watch their business presence grow through a network of individual branches operating under their brand name.

An attractive alternative to other partner models

Minimal supervisory resource and overhead for the Principal

Significantly less legal compliance and complexity than other models

Growth funded by Members

Improved customer experience and outcomes

Delivers similar financial outcomes to other partner models

Provides additional revenue streams

Invested, motivated operators growing your brand

Rapid expansion

Less compliance and risk than employee and contractor models

Point of difference to franchised competitors

Lower risk and expense than direct expansion

Collective buying power and rebates

Promotes a collaborative and cohesive business community

Member Benefits

Along with a range of business support services that Members pay for additionally, the Principal provides ongoing benefits serving as a catalyst for growth, networking, and sustainability. Members gain access to a wealth of resources, expertise, and support tailored to their unique requirements.

Support and training in setting up a business

Valuable business mentorship

Ongoing brand innovation and improvement helps stay competitive

Community support and camaraderie

Supply chain management and collective buying power

Access to proven systems

Existing customers (optional)

Minimal reporting

Pathway to self-employment

Permanent ownership with exit options

Voting rights and influence in key operational decisions

Brand strength

Access to marketing assets and support

Choose from a range of business support services

A CorAlliance® model provides businesses with a distinct point of difference in their market

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